Marketing & Advertising
Consumer Behaviour 2nd Edition
Consumer Behaviour
The text explores new examples of consumer behaviour using case studies, advertisements and brands from Australia and the Asia-Pacific regio...
Kotler: Marketing Management 4th European Edition
Kotler: Marketing Management 4th European Edition
The classic Marketing Management is an undisputed global best-seller – an encyclopedia of marketing considere...
Understanding digital marketing The principles of digital marketing
Understanding digital marketing: The principles of digital marketing explained simply and practically
Would you like a book that teaches you about the principl...
The Edge – Michael Useem
The Edge: How Ten CEOs Learned to Lead—And the Lessons for Us All
"If you're not living on the edge, you're taking up too much space." —Jim Whittaker, first Am...
Contemporary Marketing
Contemporary Marketing
CONTEMPORARY MARKETING, Seventeenth Edition, is the proven, premier teaching and learning resource for foundational marketing courses. T...
Introduction to Greek Mythology for Kids
Introduction to Greek Mythology for Kids: A Fun Collection of the Best Heroes, Monsters, and Gods in Greek Myth
Discover the exciting and fascinating world of ...
Being Better
Being Better: Stoicism for a World Worth Living In
Practical answers to the urgent moral questions of our time from the ancient philosophy of Stoicism
Twent...
Ultimate Guide to Social Media Marketing by Eric Butow [Butow, Eric]
Ultimate Guide to Social Media Marketing
Eric Butow
Create Focused Social Media Campaigns Tailored to Your Business
Ultimate Guide to Social Media Marketin...
The 5 Mistakes Every Investor Makes and How to Avoid Them – Peter Mallouk
The 5 Mistakes Every Investor Makes and How to Avoid Them: Getting Investing Right
This book, from New York Times best-selling author Peter Mallouk, will help ...
Social Media Marketing All-in-One For Dummies – Michelle Krasniak Jan Zimmerma
Social Media Marketing All-in-One For Dummies, 5th Edition
Get social with the bestselling social media marketing book
No person can ignore social media these...
Market This! – Sherry Prescott-Willis
Market This!: An Effective 90-Day Marketing Tool
Year: 2020
Think you're ready to market your product or service-think again..don't take another step until you...
Investing with Keynes
Investing with Keynes: How the World's Greatest Economist Overturned Conventional Wisdom and Made a Fortune on the Stock Market
A guide to John Maynard Keynes—...
Social Media Marketing All-in-One For Dummies – Michelle Krasniak; Jan Zimmerma
Social Media Marketing All-in-One For Dummies, 5th Edition
Get social with the bestselling social media marketing book
No person can ignore social media th...
Faster, Smarter, Louder Master Attention in a Noisy Digital Market by Aaron Agius, Gián Clancey
Faster, Smarter, Louder: Master Attention in a Noisy Digital Market
In today’s online world, a brand’s success lies in combining technological planning and soc...
Bloomberg Markets Europe – 20 April 2021
Bloomberg Markets Europe - 20 April 2021
The Hollywood Reporter - April 21, 2021...
2021-05-03 Adweek
Adweek - May 03, 2021
Overview: The all-new Adweek features news and information for marketing, media and advertising professionals that you can’t find anywher...
You re Paid What You re Worth – Jake Rosenfeld
You're Paid What You're Worth
A myth-busting book challenges the idea that we're paid according to objective criteria and places power and social conflict at t...
Boddy Management 8
Boddy: Management_8 Edition: Using practice and theory to develop skill
Management: Using Practice and Theory to Develop Skills, 8th Edition, by David Boddy is...
Ancient Egypt Investigated nodrm
Ancient Egypt Investigated: 101 Important Questions and Intriguing Answers
How well do we really know ancient Egypt? The world of the Egyptians seems so famili...