Kelly Nataly, Zetzsche Jost. Found in Translation: How Language Shapes Our Lives and Transforms the World
Translation. It’s everywhere we look, but seldom seen—until now. Found in Translation reveals the surprising and complex ways that translation shapes the world. Covering everything from holy books to hurricane warnings and poetry to peace treaties, Nataly Kelly and Jost Zetzsche offer language lovers and pop culture fans alike an insider’s view of the ways in which translation spreads culture, fuels the global economy, prevents wars, and stops the outbreak of disease. Examples include how translation plays a key role at Google, Facebook, NASA, the United Nations, the Olympics, and more.
Saving Lives and Protecting Rights in Translation.
Waging War and Keeping the Peace in Translation.
Doing Business and Crossing Borders in Translation.
Sharing Stories and Spreading Religion in Translation.
Partaking in Pleasures and Delighting the Senses in Translation.
Entertaining Fans and Playing to the Crowd in Translation.
Connecting the World and Advancing Technology in Translation.